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Retail and customer experience
Trend Name
The Retail industry is expected to witness digital transformation from customer the experience end owing to AR-VR enabled user interface products
Impact Value
%
Importance
Positive
Trend Impact
Low
Mid
High
Industries Impacted
Retail
Semiconductor
Companies
Walmart
H&M
Adidas
Ikea
Oculus
Related Trends
Military training and defence simulation application will drive the market of AR-VR industry by 0.9x by 2022.
Growth of Gaming simulation application of AR-VR will be stagnant by 2020, resulting in increasing penetration of OTT content streaming. This trend could create new JVs in between AR-VR hardware and OTT players
E-Commerce portals are expected to integrate Semi-Immersive offering of AR-VR, this trend will transcend the demand of IMU Sensors, Image Sensors and Motion Sensors
HUD enabled automobiles expected to drive AR-VR integration in automotive market
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